Case Studies

Challenge: A fashion retailer in Kuwait was losing sales because they couldn't respond to WhatsApp inquiries fast enough. Customers moved on before getting product details or pricing.

Solution: Implemented Towasal Silver plan with bilingual (English/Arabic) AI agent, Shopify inventory sync, and order management.

Results:

• 300% increase in WhatsApp orders within 2 months
• Average response time dropped from 4 hours to under 60 seconds
• 500+ orders processed monthly through WhatsApp
• 40% of orders now come from after-hours inquiries (previously lost sales)
• Customer satisfaction score improved from 3.2 to 4.7/5

"Towasal transformed our sales completely. The AI agent handles everything—from product queries to checkout—24/7. Best investment we've made." — Sarah Ahmed, Owner

Challenge: An electronics retailer struggled with inventory mismatches between their Shopify store and WhatsApp catalog. Customers ordered out-of-stock items, leading to refunds and frustration.

Solution: Upgraded to Towasal Gold plan with hourly Shopify sync, advanced inventory management, and real-time stock updates.

Results:

• Zero inventory errors since implementation
• 80% faster response time compared to manual support
• Bilingual support (English/Arabic) increased conversion by 25%
• Team management feature allows staff to handle complex queries seamlessly
• Analytics dashboard reveals customer preferences and buying patterns

"The bilingual support is a game-changer for our Middle Eastern customers. Inventory sync with Shopify is flawless—zero stock errors. Our team loves the analytics dashboard." — Mohammed Khalid, CEO

Challenge: A beauty products store had high cart abandonment rates on WhatsApp. Customers would browse products but not complete purchases, and there was no way to follow up.

Solution: Implemented Towasal Silver plan with retargeting campaigns, abandoned cart recovery, and voice note support for Arabic-speaking customers.

Results:

• 40% of abandoned carts recovered through retargeting campaigns
• 1,500+ conversations handled monthly
• Voice notes feature increased engagement by 35% among Arabic speakers
• Customer insights reveal top products and peak shopping times
• ROI: 4x return on Towasal investment within first quarter

"Voice notes feature is incredible! Customers can speak in Arabic or English, and the bot understands perfectly. The retargeting campaigns recovered 40% of abandoned carts. Absolutely brilliant!" — Layla Al-Mansoori, Founder

Challenge: A home decor retailer needed a way to track orders, update customers on delivery status, and manage multiple team members handling customer inquiries.

Solution: Deployed Towasal Gold plan with order management module, team management features, and automated status updates.

Results:

• Customer satisfaction scores jumped from 3.8 to 4.7/5
• Every order gets unique ID and instant WhatsApp notifications
• Team management allows multiple staff to handle chats from one dashboard
• Mini customer website (Gold feature) lets customers track orders independently
• Order processing time reduced by 50%

"Order management module is seamless. Every order gets a unique ID, and we get instant WhatsApp notifications. Customer satisfaction scores jumped from 3.8 to 4.7. The bot feels so human!" — Ahmed Mahmoud, Operations Manager

Challenge: A toy store had inconsistent product descriptions and struggled to answer policy questions consistently. Manual content creation was time-consuming.

Solution: Implemented Towasal Gold plan with AI content generation, document training on policy PDFs, and unlimited document uploads.

Results:

• 35% conversion lift with improved product descriptions
• Policy questions answered consistently from trained PDFs
• Mini customer website (Gold feature) increases customer trust and repeat purchases
• AI-generated content saved 15+ hours per week on copywriting
• Conversion rate up 35% with guided chat flows

"Training the bot on our policy PDFs was so easy. Now it answers return questions perfectly. The mini customer website lets customers track orders—they love it! Conversion rate up 35%." — Noor Youssef, Director

Challenge: A sports equipment retailer managed inventory across multiple channels (website, physical store, WhatsApp) and struggled to keep stock levels accurate.

Solution: Upgraded to Towasal Gold plan with hourly inventory sync, CSV import support, and advanced analytics.

Results:

• 100% inventory accuracy with hourly sync
• CSV import and URL import support for flexible inventory management
• Customer insights show exactly what products people want
• Team management feature lets staff handle chats seamlessly
• Reduced manual inventory updates by 90%

"CSV import and hourly sync keep our inventory 100% accurate. The customer insights show us exactly what products people want. Team management feature lets my staff handle chats seamlessly." — Omar Rashid, Owner

Challenge: A small handmade crafts business wanted to start selling on WhatsApp but couldn't afford expensive automation tools. They needed a cost-effective solution to begin.

Solution: Started with Towasal Bronze plan, then upgraded to Silver as conversations grew.

Results:

• Revenue doubled within 6 months
• Started with Bronze plan (200 conversations) and scaled to Silver (500 conversations)
• Bot handles orders even at 3 AM—previously lost sales
• 500+ conversations monthly with minimal manual intervention
• ROI: 10x return on investment

"As a small business, the Bronze plan was perfect to start. We upgraded to Silver and now handle 500+ conversations monthly. The bot never sleeps—we get orders even at 3 AM! Revenue doubled." — Fatima Zahra, Founder

Challenge: A large electronics retailer needed enterprise-grade automation with custom payment gateway integration, advanced analytics, and full API access.

Solution: Custom Gold plan with payment gateway integration, advanced analytics, and dedicated support.

Results:

• Seamless WhatsApp Business API integration
• Custom payment gateway integration works perfectly
• Advanced analytics help understand customer behavior
• Dedicated support for enterprise needs
• Scaled to handle 2000+ conversations per agent

"Integration with WhatsApp Business API was smooth. The custom payment gateway integration works perfectly. Advanced analytics help us understand customer behavior. Best commerce automation tool!" — Hassan Ibrahim, CTO

Ready to transform your WhatsApp and Instagram commerce? Start with a free trial and see how Towasal can help you:

• Respond to customers in under 60 seconds, 24/7
• Sync inventory automatically from your store
• Process orders and track them seamlessly
• Recover abandoned carts with retargeting
• Serve customers in English and Arabic

Questions? Contact us or explore our pricing plans to find the right fit for your business.